EVALUATION QUESTION 2: CONTENTS PAGE

EVALUATION:

QUESTION 2: HOW DID YOU ATTRACT/ADDRESS YOUR AUDIENCE? (CONTENTS PAGE)

To attract the audience I used my masthead on the contents page and used the same colours as the front cover so it keeps to the house style of the magazine. This attracts the audience because it is then recognisable for them and also makes it simpler to read as all the colours and fonts are the same so they know what to expect when reading the magazine.  
By having a editors letter I addressed the audience in a friendly way so they feel more comfortable reading the magazine and that they know that it is for their entertainment so it is easy to read. By using direct address to the audience it shows that the magazine is directly talking to them so it makes the audience feel comfortable and it will appeal to them more. Also by having a picture of the editor with a band member it shows that the contents inside the magazine is reliable which will attract the audience because they will be more likely to read the magazine because they know that all of the features are true.
My features have category headings to address the audience so they know which features come under what topic this makes it easier for the audience to go to a story they would like to read. The names of the bands and artists are in a different colour to the other information to make it easier for the audience to see what the feature will be about so then they don't have to read all the information, they can just see the band name and if they don't appeal to the audience they can skip to the next one. Also to boost the easy access of reading the magazine the page numbers are there so the audience can find the page quickly rather than looking through the whole magazine for the feature they want.
The images make the page look more inviting and appealing for the audience because it shows a variety of images that will be throughout the magazine so it gives the audience a taster of what will be in the magazine. The images that are shown on the contents page show the audience that they are the main features in the magazine because there is a variety of images from each feature which shows that there will be more inside the magazine. Also there is page numbers next to the images therefore the audience can see what image goes with which feature so it doesn't make it confusing for the audience.


By having a subscribe box at the bottom of the contents page it shows audience participation because it gets the audience involved with the magazine and lets them interact with the magazine. By having the audience subscribe to the magazine it makes them a loyal reader. Also the website shows the audience that they can log on to the website to find out more information about the magazine and keep up to date with the latest news that might not necessarily be in the print version of the magazine.

By having extras in the magazine it will attract the audience because they can win free prizes and can get involved even more with the magazine which is also audience participation. The audience are more likely to read and buy the magazine knowing that they have a chance to win gig tickets as buying the magazine is much cheaper than buying the tickets straight away, they are more likely to buy the magazine first so they have a chance to win them and then if they don't win the gig tickets there is still other special offers in the magazine. This gives them a variety of offers to choose from so if one doesn't appeal to them they have another choice. This attracts the audience because they are more likely to buy a magazine with more competitions and prizes in than one that doesn't.