The promotional banner attracts the audience’s attention
straight away because it is at the very top of the magazine so this is where
their eye line will look first. Also the word ‘FREE’ is the first word shown so
this will appeal to the audience because it shows they will get free gifts or
winning something by entering a competition.
The masthead is clearly seen on the front cover as it is in
bold and yellow. The connotations of yellow are happy therefore creating the
right type of mood for the audience. Also it is the brand identity of the
magazine so it is recognisable for the audience to see on every magazine.
The promos box attracts the audience’s attention because it
is showing audience participation because they are given a chance to win
something so it gets them involved and interested in buying the magazine. The flashes
and pugs overlap the main image as these break down the magazine page and make
it more fun and easy to read.
The main image is in the centre of the mise-en-scene
therefore showing it is the main cover feature and the most important part of
the magazine. The cover line anchors the image to it so the audience know who
the band is if they already didn’t know. The ‘gaze’ from the main image shows
direct address so the band is looking straight at the audience even though
their facial expressions seem serious because of the eye line it shows a more
personal level between them and the audience. The pull quote and strap line are
also involved with the main image so it anchors it down even more. These are
used to give the audience a taste of what will be in the magazine and a sneak
peek of what will be inside the interview. This is to persuade the reader to
buy the magazine and find out more.
The cover features include secondary images that will be
found in the magazine. This is used to show the audience what else will be in
the magazine, to give them a variety of bands and stories to keep them
interested so the magazine will appeal to them. The type of typography that has
been used on the cover is informal and colloquial language is used so the
audience feel at a comfortable level with the magazine and feel like they are
reading the magazine for entertainment not for big essay writing. It also fits
the tone for the rest of the magazine so the audience know what to expect.
The house style that has been used on the cover sticks with
colours like yellow, red and white which make the cover stand out and look
bright so then when people are looking on the shelves for a magazine this will
automatically stand out because of the contrasting and bold colours.
The codes and conventions used are the barcode, price, and
date and issue number at the bottom right hand corner. These are used because these
are what are essential on a front cover otherwise it cannot be purchase. The date
also gives an indication whether or not the magazine is a weekly or monthly
issue.

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